1. Who we are
The service is operated by Pavel Shcherbinin, sole trader (jednoosobowa działalność gospodarcza), trading as Polaim, registered at Zwycięska 9/17, 53-033 Wrocław, Poland (NIP / VAT-UE: PL1132920347) — "OutRichard", "we", "us". OutRichard is a project of Polaim. You can reach us at sa@polaim.com.
By engaging us, or by submitting a brief through this website, you agree to these terms and to our Privacy Policy.
2. What the service is
OutRichard is a done-for-you outreach service, not software you license. Depending on the scope agreed with you, we may carry out: audience research, list building from open sources, contact discovery, email verification, sending-domain setup and warm-up, copywriting, sending and follow-up cadence, deliverability management, inbox monitoring, reply qualification and reporting.
The exact scope, volumes and price for your programme are set out in the order or statement of work we agree with you. Where those documents conflict with these terms, those documents win.
3. How we source contacts — our binding commitments
These are not marketing claims. They are contractual commitments, and they apply to every campaign we run:
- We never buy, rent, build for resale, or sell a database of people.
- We gather company information only from open, publicly available sources — company websites, public registers, press and public directories.
- The first message goes to a company's public or generic inbox (for example info@), asking to be pointed to the right person.
- We email a named individual only after their own company has identified them to us, or where that person's business contact details are published by the company for that purpose.
- Every message carries a working one-click opt-out, and suppression requests are honoured immediately and permanently.
- Every message we send to a US recipient complies with the CAN-SPAM Act: a truthful sender address and subject line, a clear statement of who is writing and on whose behalf, and a valid postal address in the footer. CAN-SPAM allows ten business days to process an opt-out; we process it immediately.
- For recipients in the EEA and the UK, the same sequence runs under the GDPR on the legitimate-interest basis set out in our Privacy Policy.
- Outreach is business-to-business only. We do not run consumer campaigns.
4. What you provide
- An accurate brief describing your company, product and target audience.
- Confirmation that your offering is lawful and honestly described, and that you hold any licences or approvals it requires.
- Authority for us to conduct outreach on your behalf and to describe your company in our messages.
- Where we send from a domain you own, the DNS and mailbox access needed to configure SPF, DKIM and DMARC.
You are responsible for the truth of what you tell us. We write copy from your brief; we cannot verify your claims about your own product.
This matters more than it looks. Under CAN-SPAM, the business being advertised is liable alongside the business doing the sending — so a campaign run badly on your behalf is your exposure as well as ours. That is the reason the commitments in section 3 are written as obligations rather than promises, and the reason we will not run the campaigns listed in section 5 even if you ask us to.
5. Campaigns we will not run
We will decline or stop a programme that involves any of the following, and doing so is not a breach of these terms by us:
- Unlawful, deceptive or misleading offers, or impersonation of another business.
- Adult content, gambling, weapons, illegal substances.
- Investment, crypto or financial schemes promising returns.
- Health, medical or income claims that cannot be substantiated.
- Any contact list supplied by you that you bought, rented or scraped. If you want us to use a list you already hold, we will need to see how it was collected.
- Anything targeting consumers rather than businesses.
6. No guarantee of results
7. Fees and payment
A test campaign to 500 target companies is $470. Larger volumes are quoted from the same per-company rate, and your actual fee and volume are set out in your order. Fees are payable in advance unless your order says otherwise, and are exclusive of any applicable taxes.
The fee is all-inclusive: identifying and qualifying the target companies, contact discovery, the sending domain and mailboxes, the sending and funnel platform, copywriting and text variation, handling replies, live reporting, and weekly optimisation. We do not add setup fees, and we do not recharge those third-party costs separately. If an invoice remains unpaid for 14 days we may pause the programme after telling you.
8. Term, pausing and cancellation
A test campaign is a one-off — nothing renews automatically, and after it you choose whether to continue. Ongoing programmes run month to month unless your order says otherwise, and either side may cancel with 30 days’ written notice, effective at the end of the current paid period. We do not lock you into long contracts.
We may pause or end a programme immediately if continuing it would breach section 5, would put sending reputation or a third party at risk, or if fees remain unpaid. You may end it immediately if we materially breach these terms and do not fix it within 14 days of you telling us.
9. Confidentiality
Each side will keep the other's non-public information confidential and use it only to run the programme. This does not cover information that is already public, was already known, or must be disclosed by law.
We will not disclose that you are a client, or use your name or logo publicly, unless you agree in writing.
10. Intellectual property and your data
You keep everything you owned before and everything created specifically for you: your brand assets, your brief, the target list built for your campaign and the replies it produces. On request at the end of a programme we will hand over your list and reply data in a common format.
We keep ownership of our own methods, message frameworks, internal tooling and anything we developed independently. Nothing here transfers those to you, and we may reuse the general know-how we gain.
11. Data protection
How we handle personal data is set out in our Privacy Policy. Where we process personal data on your instructions, we will enter into a data processing agreement with you — ask us and we will send one.
12. Liability
We will carry out the service with reasonable skill and care. Beyond that, the service is provided without further warranties, express or implied.
Neither side is liable for indirect or consequential loss, or for loss of profit, revenue, goodwill or anticipated savings. Our total liability arising out of a programme is limited to the fees you paid us in the 3 months before the event giving rise to the claim.
Nothing in these terms limits liability that cannot lawfully be limited, including for death or personal injury caused by negligence, or for fraud.
13. Changes
We may update these terms — for example when the service changes or the law does. The "last updated" date above always reflects the current version. If a change materially affects a programme already running, we will tell you before it applies to you.
14. Governing law
We are established in Poland, so these terms are governed by Polish law and the competent courts of Wrocław, Poland have jurisdiction over any dispute. Most of our clients are in the United States; where a client requires a different governing law or forum, we will agree it in the order or statement of work, and that document overrides this section.
We would much rather sort a problem out by talking to you first — please write to us before escalating.
15. Business customers only
This service is offered to businesses acting in a professional capacity. It is not a consumer service, and consumer distance-selling or withdrawal rights do not apply. Where you contract as a sole trader and the agreement is directly connected to your professional activity, Polish provisions on privileged entrepreneurs are excluded to the extent the law allows.
16. Contact
Pavel Shcherbinin, sole trader (jednoosobowa działalność gospodarcza), trading as Polaim
Zwycięska 9/17, 53-033 Wrocław, Poland
NIP / VAT-UE: PL1132920347
sa@polaim.com